{"id":37833,"date":"2014-10-22T09:00:42","date_gmt":"2014-10-22T14:00:42","guid":{"rendered":"http:\/\/whisnews21.com\/?p=37833"},"modified":"2014-10-22T09:00:42","modified_gmt":"2014-10-22T14:00:42","slug":"under-walmarts-new-partnership-with-directhealth-com","status":"publish","type":"post","link":"https:\/\/whisnews21.com\/index.php\/2014\/10\/22\/under-walmarts-new-partnership-with-directhealth-com\/","title":{"rendered":"Walmart\u2019s new partnership with DirectHealth.com"},"content":{"rendered":"<h3 id=\"posttitle\" style=\"text-align:center;\"><strong><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-37834\" src=\"https:\/\/whisnews21.files.wordpress.com\/2014\/10\/walmartclinic01.jpg\" alt=\"WalmartClinic01\" width=\"750\" height=\"423\" srcset=\"https:\/\/whisnews21.com\/wp-content\/uploads\/2014\/10\/walmartclinic01.jpg 750w, https:\/\/whisnews21.com\/wp-content\/uploads\/2014\/10\/walmartclinic01-300x169.jpg 300w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/>Under Walmart\u2019s new partnership with DirectHealth.com, about half of 4,300 Walmart\u2019s stores will feature DirectHealth.com licensed agents, <\/strong><\/h3>\n<h3 style=\"text-align:center;\"><strong>who will help consumers shop for health insurance and navigate Obamacare\u2019s health insurance\u00a0exchanges.<\/strong><\/h3>\n<p><strong>OCTOBER 18, 2014 &#8211;<\/strong> Walmart doesn\u2019t settle for second place: The nation\u2019s #1 retailer just said it wants to be the #1 health care provider in the retail industry, too.<\/p>\n<p>The company\u2019s statement came on Monday, alongside an announcement about Walmart\u2019s new health insurance initiative.<\/p>\n<p>Under Walmart\u2019s new partnership with DirectHealth.com, about half of 4,300 Walmart\u2019s stores will feature DirectHealth.com licensed agents, who will help consumers shop for health insurance and navigate Obamacare\u2019s health insurance exchanges.<\/p>\n<p>The program, known as Healthcare Begins Here, begins on Friday Oct. 10 and will run for two months. Not coincidentally, the Medicare open enrollment period begins next week, and the open enrollment period for the Affordable Care Act\u2019s health insurance exchanges begins in November.<\/p>\n<p>\u201cThis approach is similar to what we saw with Walmart\u2019s retail clinic strategy, where they leased space in their stores to local health systems rather than operating their own clinics,\u201d my colleague Alicia Daugherty told me. (Daugherty leads theAdvisory Board Company\u2019s marketing and planning research.)<\/p>\n<p>\u201cThat strategy allowed Walmart to test market receptivity to retail care and observe patient traffic patterns and clinic operations,\u201d Daugherty points out, before launching their own primary care clinics this summer.<\/p>\n<p>And partnering with DirectHealth.com for two months offers another benefit, Daugherty noted. \u201cIt also helps Walmart study how consumers shop for health plans \u2013 useful if they [end up] rolling out their own health plan,\u201d she concluded.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Under Walmart\u2019s new partnership with DirectHealth.com, about half of 4,300 Walmart\u2019s stores will feature DirectHealth.com licensed agents, who will help consumers shop for health insurance and navigate Obamacare\u2019s health insurance\u00a0exchanges. OCTOBER 18, 2014 &#8211; Walmart doesn\u2019t settle for second place: The nation\u2019s #1 retailer just said it wants to be the #1 health care provider in the retail industry, too. The company\u2019s statement came on Monday, alongside an announcement about Walmart\u2019s new health insurance initiative. Under Walmart\u2019s new partnership with DirectHealth.com, about half of 4,300 Walmart\u2019s stores will feature DirectHealth.com<a href=\"https:\/\/whisnews21.com\/index.php\/2014\/10\/22\/under-walmarts-new-partnership-with-directhealth-com\/\" class=\"read-more\"><\/a><\/p>\n","protected":false},"author":1,"featured_media":37834,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[45],"tags":[],"_links":{"self":[{"href":"https:\/\/whisnews21.com\/index.php\/wp-json\/wp\/v2\/posts\/37833"}],"collection":[{"href":"https:\/\/whisnews21.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/whisnews21.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/whisnews21.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/whisnews21.com\/index.php\/wp-json\/wp\/v2\/comments?post=37833"}],"version-history":[{"count":0,"href":"https:\/\/whisnews21.com\/index.php\/wp-json\/wp\/v2\/posts\/37833\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/whisnews21.com\/index.php\/wp-json\/wp\/v2\/media\/37834"}],"wp:attachment":[{"href":"https:\/\/whisnews21.com\/index.php\/wp-json\/wp\/v2\/media?parent=37833"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/whisnews21.com\/index.php\/wp-json\/wp\/v2\/categories?post=37833"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/whisnews21.com\/index.php\/wp-json\/wp\/v2\/tags?post=37833"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}